launch a discount campaign " Black Friday" in July, thus ensuring that they had no competition . 11) T3: simplicity above all Sometimes the simplest is the most effective. And if not, tell the brand specialized in T3 technology: Black Friday posters with clipping path service large fonts, product images and a tweet for each offer. 12) ASOS: the power of people This leading online fashion brand has used a very effective marketing resource to attract users to the brand: images where people and faces are the absolute protagonists. 13) Costco: Leaked Deals Costco launched a campaign that played on our passion for finding out about
bargains before anyone else . The ad consisted of a video revealing that the brand's Black Friday deals, including $200 laptops, had been leaked ahead of time. Thus, they made users expectant. 14) Amazon: User Generated Content In its Black Friday campaign, Amazon chose to highlight one of many fan tweets mentioning the brand ("When does Black Friday start? @amazon, my cart is ready"). A simple strategy, but very effective. 15) Amazon Fire TV: Influencer Marketing and Events Amazon Fire TV blew the whistle with a week-long Black Friday campaign that combined live content sessions, influencer
engagement, and a pop-up store in a Los Angeles mall. And it is that on a date with the potential of Black Friday, it is worth investing all the resources . 16) Sag80: a campaign according to the times Furniture brand Sag80 knows that 2020 has made us appreciate the outdoors more than ever, which is why they have chosen to promote their line of outdoor furniture in their Black Friday campaign. 17) The Verge: The Mystery Bag Few things beat the power of free in marketing. Tech site The Verge took advantage of this last Black Friday, offering the chance to enter a draw